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Are Video Interviews ‘the Future’ for Qualitative Research? LDA Research has seen a growing enthusiasm for the use of online platforms such as Teams and Zoom in medical market research and there’s no sign of it slowing. Continue reading The Art of a Market Research Moderator Like many professionals, I believe there is an art to my work as a medical market field researcher. Gathering insights about healthcare products, services, and market trends is not something that... Continue reading When a Baby is Born with Disabilities, and Ignored As many as 200 million children globally have a rare disease, yet most aren’t diagnosed for years after birth. Instead, parents face an array of difficult symptoms often dismissed by doctors as... Continue reading Insights with long serving moderator Leigh Hart This month we celebrate one of our longest serving employees, Leigh Hart, a senior moderator at LDA Research. Leigh joined us in January 2012 after gaining a psychology degree from the Open... Continue reading